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What is Facebook Pixel?

Facebook Pixel is an analytics tool that allows us to monitor the interactions of the users with our Website and to measure the effectiveness of our Facebook & Instagram advertisements, according to the advertising goals we have set.

The installation of Facebook Pixel is done through a code that has to be put into our Website and records the behavior of our users.

The data provided by Facebook Pixel help us to understand our audiences, to create effective advertisements, to re-target people who have shown interest in our products or services, and much more.

The performance of our ads is based on the correct analysis and utilization of the data recorded by Facebook Pixel.

Your advertising campaign can have the best performance and increase your sales in an impressive way, if you assign it to a team of specialized Analysts and Advertisers, such as NetPlanet's Digital Marketing department.

Do you want more? www.netplanet.gr

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